SEO Intelligence Platform

Part of the worlds-biggest-software-project initiative.

An AI-native, open-source SEO platform that unifies keyword research, content gap analysis, rank tracking, and on-page audits — and extends them into the era of LLM-powered search.

The SEO Intelligence Platform combines technical site auditing, backlink and keyword analysis, and SERP rank tracking in a single deployable package. It is built for in-house SEO teams, agencies, and engineering-led growth groups who need data sovereignty and intelligent prioritisation rather than another expensive proprietary dashboard.

Why SEO Intelligence Platform?

Incumbents are expensive and fragmented. Semrush ($139.95–$499.95/mo), Ahrefs ($129–$449/mo), and enterprise platforms like BrightEdge and Conductor (tens of thousands per year) force teams to choose between price, depth, and breadth.
No credible open-source alternative exists. Agencies and enterprises with data-sovereignty requirements have no self-hostable SEO suite combining rank tracking, content gap analysis, and on-page audit.
Audits overwhelm rather than guide. Tools surface hundreds of issues without intelligent triage; non-technical stakeholders cannot tell what matters.
GEO/AEO is unaddressed. Existing tools track Google rankings only; LLM-powered search engines (Perplexity, ChatGPT, Google AI Overviews) are reshaping discovery and no incumbent tracks citation behaviour there.
Consolidation is reducing buyer choice. Adobe's pending acquisition of Semrush (announced November 2025) signals SEO being absorbed into broader experience clouds, narrowing standalone options.

Key Features

Keyword & Competitor Research

Keyword research with search volume, keyword difficulty, and competition scoring
Competitor domain comparison across keyword and backlink profiles
Content gap analysis across keyword and backlink data
Traffic value estimation via PPC cost extrapolation from rankings
SERP feature tracking (featured snippets, knowledge panels, local pack)

Technical & On-Page Auditing

Site crawler detecting 50+ common technical issues (4xx/5xx errors, redirects, redirect chains, duplicates, missing meta)
On-page audit covering title and description length, heading structure, and Schema.org / JSON-LD validation
Security audit for mixed content and missing security headers
JavaScript rendering with real-time crawl results
Multi-user-agent crawling (Googlebot, Bingbot variants) with robots.txt (RFC 9309) and Sitemaps Protocol validation
Core Web Vitals monitoring (LCP, INP, CLS)

Backlink & Rank Tracking

Backlink analysis covering referring domains, anchor text, and authority scoring
Backlink index with frequent (daily minimum) updates
SERP rank tracking across geographies and devices
Internal linking analysis with visualisation

Reporting & Integrations

Automated reporting with scheduling and CSV/JSON export
Google Search Console API integration for click-through and crawl data
Google Ads keyword volume integration
REST API for programmatic crawl triggering and custom reporting

AI-Native Advantage

LLM-based severity ranking turns hundreds of raw audit findings into a prioritised list with plain-language business-impact explanations for non-technical stakeholders. AI-generated opportunity briefs translate keyword and content-gap data into actionable recommendations rather than leaving interpretation to analysts. The platform extends into Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) — tracking how content is cited inside LLM-powered search engines, a category entirely unaddressed by current tools.

Tech Stack & Deployment

The platform is designed to be self-hosted or deployed as a managed cloud instance, with data sovereignty as a core requirement for enterprise and agency deployments. It integrates with Google Search Console and Google Ads APIs, validates against open standards including robots.txt (RFC 9309), the Sitemaps Protocol, and Schema.org / JSON-LD, and reports against Core Web Vitals (LCP, INP, CLS). A REST API supports programmatic crawl triggering and CI/CD-friendly automation.

Market Context

The global SEO software market was estimated at $74.6 billion in 2024 and is projected to reach $154.6 billion by 2030 (CAGR ~13.5%); the broader SEO services market is forecast at $171 billion by 2030 (MarkNtel Advisors, Precedence Research, Grand View Research). Pricing spans £199/yr desktop tools (Screaming Frog) to enterprise platforms costing tens of thousands per year (BrightEdge, Conductor). Primary buyers are in-house SEO specialists and managers, content marketers, digital agencies, e-commerce growth teams, technical SEOs, and CMOs at mid-market SaaS companies.

Project Status

This project is in the research and specification phase.
Contributions, feedback, and domain expertise are welcome.

Contributing

We welcome contributions from developers, domain experts, and potential users. See CONTRIBUTING.md for guidelines.

Important: All contributions must be your own original work or clearly attributed open-source material with a compatible licence. Copyright infringement and licence violations will not be tolerated and will result in immediate removal of the offending contribution. If you are unsure whether a piece of code, text, or other material is safe to contribute, open an issue and ask before submitting.

Licence

Licence to be determined. See discussion for context.